Month: March 2023

CASE Previews All-New TL100 Mini Track Loader at CONEXPO-CON/AGG 2023

CASE enters burgeoning mini track loader (MTL) market with the introduction of the all-new TL100; focus on premium capabilities and operator experience.

The stand-on mini track loader market is anticipated to grow exponentially over the course of the next ten years as there is greater demand for landscaping, tree removal and other jobs that require traveling over existing lawns and turf without causing damage. CASE Construction Equipment has stepped up to meet industry demand and is further growing the compact equipment market in a powerful way with the introduction of the CASE TL100 mini track loader (MTL). The TL100 features a rated operating capacity of 1,000 pounds (35 percent of tipping load), and will be available with countless attachments and premium features that set it apart from other units in the industry.

CASE Energizes Compact Equipment Market with Launch of Two New Electrified Mini Excavators and new CASE D Series Mini Excavators

With mini excavator demand continuing to grow exponentially year-over-year (more than 400 percent overall since 2011), and strong demand in sectors like landscaping and underground utilities, CASE Construction Equipment is developing one of the industry’s most diverse and comprehensive mini excavator lineups. This includes the launch of two all-new electrified mini excavators and a new diesel-powered mini excavator, and more models scheduled to hit the North American market in 2024. Each of these machines complements the existing C Series mini excavators — giving CASE one of the industry’s most diverse and robust product offerings ranging from 1.5 to 6 metric tons.

“Electric to diesel, true zero to conventional tailswing, cab to canopy, CASE now offers a full range of mini excavators to match any need and operator preference — including the ability to access any construction or landscaping site,” says Brad Mace, product manager, CASE Construction Equipment. “Each machine is built with premium features and performance that empower the operator to succeed in the types of jobsites and environments they work in — whether that’s utility work indoors that requires a zero emissions machine, or production-level trenching on a commercial development.”

CASE Enhances Dozer Lineup at CONEXPO 2023 Introduces CASE TrackCare Undercarriage Monitoring Program for Dozers and More

CASE Construction Equipment has announced a wave of new enhancements for its 650M through 850M dozers designed to increase reliability, operator performance, machine responsiveness and overall experience.

The manufacturer has also announced the launch of its CASE TrackCare Undercarriage Monitoring Program — available through the North American CASE dealer network — that collects undercarriage measurements and observations in the field and then correlates that data into manageable/actionable information to plan maintenance activities, monitor performance and make decisions to help manage the performance and costs of the undercarriage.

CASE Shakes Up Backhoe Market with Five All-New Models to Establish Comprehensive and Diverse Offering in North America

CASE Construction Equipment is bringing back the iconic “Construction King” name and releasing five new backhoe loader models to the North American market to deliver more comprehensive and diverse backhoe options to businesses across a broader spectrum of markets, including landscaping, rental, ag and utilities. Two models are available immediately: the CASE Utility Plus and the CASE 580SV Construction King center pivot. Three additional models will hit CASE dealers later in 2023: The CASE 580SV Construction King side shift, and two CASE 695SV Construction King models — one with center pivot and one with side shift.

“The CASE backhoe was the original two-in-one machine, and 65 years later we’re experiencing workforce challenges and more diverse jobsite needs — all with a focus on efficiency — that is driving a true revolution for the backhoe market,” says George MacIntyre, product manager, CASE Construction Equipment. “Once the hero for the owner/operator, we’re providing even more backhoe loader options now that make these machines extremely attractive for businesses who are having trouble finding skilled operators, and who could benefit from the lower owning and operating costs of having all that functionality in a single machine.”

The New CASE Promises that No One Will Outwork Us in 2023 and Beyond

CASE Construction Equipment has seen, and influenced, quite a bit of change during the past 180 years.

With that influential legacy as a foundation, the iconic manufacturer has made impressive strides since CONEXPO-CON/AGG 2020. At CONEXPO 2023, the company is unveiling “The New CASE” to the world: the culmination of three years of innovation, agility and hustle resulting in a new attitude, voice and culture at CASE.

CASE Previews All-New Small Articulated Loader Line at CONEXPO-CON/AGG 2023

Dynamic new product lineup includes seven new models spanning diesel and electrified solutions with both fixed and telescopic booms; extreme attachment flexibility across entire lineup of CASE compact and sub-compact loaders.

CASE Construction Equipment enters CONEXPO-CON/AGG 2023 with a commitment to shaking up many of the markets the company serves — from landscaping and ag to tree services and material handling. One of the strongest proof points of this strategy is the unveiling of seven new small articulated loader models throughout 2023 and 2024, entering a growing and dynamic new market for CASE.

As the Compact Wheel Loader Market Continues to Expand, CASE Previews New Electrified Model and Enhancements to the Compact Wheel Loader Lineup

Once thought of as a product category with limited interest in North America, CASE Construction Equipment has showcased the power and versatility of compact wheel loaders for applications as wide ranging as landscaping yards to snow removal and everything in between. Since the introduction of the first CASE F Series compact wheel loaders in 2014, the market has grown significantly and CASE has continued to innovate the product category — and that trend continues at CONEXPO-CON/AGG 2023 with a sneak peek of the all-new electrified CL36EV electrified compact wheel loader, and enhancements to its compact wheel loader line. The CL36EV compact wheel loader is designed to deliver all the benefits of electrification in a machine with a small footprint that will excel in applications such as supply yards, large-scale building renovations and construction where indoor operation may be required, and any other operation that may require less noise and no emissions. The dynamic compact loader will help simplify maintenance and lower lifetime total cost of ownership through the elimination of the diesel engine.

“A loader of this footprint, especially one used in yard applications where it stays there and has regular access to primary power, is the perfect application for electrification,” says Andrew Dargatz, product manager, CASE Construction Equipment. “The CL36EV delivers the same power and performance as comparably sized diesel-powered loaders and can be matched with a full range of attachments for additional versatility.”

CASE Showcases New WX175E SR Wheeled Excavator at CONEXPO 2023

As infrastructure investment strengthens and as working space on roadbuilding projects becomes more scarce, CASE Construction Equipment is re-entering the wheeled excavator market in North America.

As infrastructure investment strengthens and as working space on roadbuilding projects becomes more scarce, CASE Construction Equipment is re-entering the wheeled excavator market in North America — previewing the product line with the new WX175E SR at CONEXPO 2023.

CASE Partners with Crew Collab to Build Framework, a First-Ever Nationwide Career Mentoring & Counseling Bridge Between High Schoolers and the Construction Industry

Initial Planning Phase & FrameWork Mentor Recruitment Launching at CONEXPO/CON-AGG

CASE Construction Equipment is teaming up with nonprofit Crew Collaborative to sponsor and help build from the ground-up an-all new career counseling and mentoring program for high school students interested in the construction industry trades: FrameWork.

“At CASE, we are customer-led in all we do,” says Terry Dolan, vice president, CASE Construction Equipment, North America. “It’s no secret that our industry has faced labor shortage issues over the past several years, and we can’t think of a better way to support our customers than to help identify enthusiastic students who will make incredible contributions to the construction industry.”

CASE and BRUNT Workwear to Partner

Embarking on listening tour at CONEXPO/CON-AGG for real-world operator feedback

CASE Construction Equipment and BRUNT Workwear are joining forces with a formal and unique partnership to better the lives of the hard-working operators of America. This partnership will kick off within the CASE booth at CONEXPO/CON-AGG, through several days of customer research with construction tradesmen and women to best understand their everyday needs. The goal: gather real-world input from those on jobsites to build a new, first-of-its-kind ultimate construction equipment-operator boot from the ground up. Both BRUNT and CASE are dedicated to creating the best tools for the trades and are thrilled with the unique opportunity to craft the best options for their community.

“Operators are the bedrock of our industry. At CASE, we build machines that keep operators comfortable, productive and working hard,” says Rebecca Bortner, director of marketing, CASE Construction Equipment, North America. “That’s why we’re partnering with BRUNT. We loved the idea of collaborating to create boots built specifically with the operator in mind. Like CASE, BRUNT is obsessed with listening first then innovating and we’re excited to embark on this project together.”



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